Monday, September 30, 2019

Aung San Suu Ki

AUNG SAN SUU KI ABOUT Aung San Suu Kyi is a  Burmese  opposition  politician and  chairperson  of the  National League for Democracy  (NLD) in Burma. In the  1990 general election, the NLD won 59% of the national votes and 81% (392 of 485) of the seats in Parliament. She had, however, already been detained under  house arrest  before the elections. She remained under house arrest in Burma for almost 15 of the 21 years from 20 July 1989 until her most recent release on 13  November 2010, becoming one of the world's most prominent political prisoners.HOW SHE BACAME THE PERSON SHE IS Her father,  Aung San, founded the  modern Burmese army  and negotiated Burma's independence from the  British Empire  in 1947; he was  assassinated by his rivals  in the same year. She grew up with her mother,  Khin Kyi, and two brothers, Aung San Lin and  Aung San Oo, in Rangoon. Aung San Lin died at age eight, when he drowned in an ornamental lake on the grounds of the house. Her elder brother immigrated to San Diego, California, becoming a  United States citizen.After Aung San Lin's death, the family moved to a house by  Inya Lake  where Suu Kyi met people of very different backgrounds, political views and religions. Suu Kyi's mother,  Khin Kyi, gained prominence as a political figure in the newly formed Burmese government. She was appointed Burmese ambassador to  India  and  Nepal  in 1960, and Aung San Suu Kyi followed her there, she studied in the Convent of Jesus and Mary School, New Delhi and graduated from  Lady Shri Ram College  in New Delhi with a degree in politics in 1964.Suu Kyi continued her education at  St Hugh's College, Oxford, obtaining a B. A. degree in  Philosophy, Politics and Economics  in 1969. She worked at the  United Nations  for three years, primarily on budget matters. She earned a PhD at the  School of Oriental and African Studies,  University of London  in 1985. She was elected as an Honorary Fellow in 1990. For two years she was a Fellow at the Indian Institute of Advanced Studies (IIAS) in  Shimla, India. She also worked for the  government of the Union of Burma.Coincident with Aung San Suu Kyi's return to Burma in 1988, the long-time military leader of Burma and head of the  ruling party, General  Ne Win, stepped down. Mass demonstrations for democracy followed that event on 8 August 1988 ,which were violently suppressed in what came to be known as the  8888 Uprising. On 26 August 1988, she addressed half a million people at a mass rally in front of the Shwedagon Pagoda  in the capital, calling for a democratic government.However in September, a  new military junta  took power. Influenced by both  Mahatma Gandhi's philosophy of  non-violence and more specifically by Buddhist concepts, Aung San Suu Kyi entered politics to work for  democratization, helped found the  National League for Democracy  on 27 September 1988, but was p ut under  house arrest  on 20 July 1989. She was offered freedom if she left the country, she refused. One of her most famous speeches was â€Å"Freedom From Fear†, which began: â€Å"It is not power that corrupts, but fear.Fear of losing power corrupts those who wield it and fear of the scourge of power corrupts those who are subject to it. † She campaigned again and again to instill her countries faith in democracy and impose human right . She chose nonviolent paths to reach this goal that Burma too be a democratic country. HOUSE ARREST Aung San Suu Kyi has been placed under  house arrest  for 15 of the past 21 years, on different occasions, since she began her political career, during which time she was prevented from meeting her party supporters and international visitors.PRIZES Suu Kyi received the  Rafto Prize  and the  Sakharov Prize for Freedom of Thought  in 1990 and the  Nobel Peace Prize  in 1991. In 1992 she was awarded the  Jawaharlal Nehru Award for International Understanding  by the government of India and the  International Simon Bolivar Prize  from the government of Venezuela. In 2007, the Government of Canada made her an honorary citizen of that country; at the time, she was one of only four people ever to receive the honor. In 2011, she was awarded the  Wallenberg Medal.

Sunday, September 29, 2019

Business & Administration Essay

1.1 Describe the main types of electronic message systems An electronic messaging system (EMS) allows users to send and receive messages electronically. Two of the main types of electronic message systems are as follows: E-mails, these work by the message leaving your inbox, it is then transferred to a number of servers before it reaches the other persons inbox. During this time it passes through a few servers, some of which save the email for future reference, faxes are another type of electrical message system, this works by drawing the documents through it, scanning them and saving digital images into memory. The machine dials the number, waits for acknowledgment from the fax machine on the other end then transfers the images using different frequency tones to translate varying shades of dark and light. 1.2 Describe the different features of electronic message systems There are different types of electronic message systems and therefore they have different features for example, a telephone allows for instant voice communication and has a feature known as ‘call forwarding’ this allows you to transfer any incoming or current calls to a different telephone. They also have a feature known as ‘voicemail’ this is a feature which allows you to receive messages even when you are away from the telephone, the machine records the voice message and enables you to play it back with the option to save the message, pass it to another user or to discard of it. Portable telephones also have extensive features e.g. Internet access. Email is another electronic message system which has various different features such as the ‘address book’ this feature allows users to add contacts email addresses etc. Recipients can then be attached to an email quickly through typing their name into the address book. The internet is yet another form of electronic messaging system it has become a replacement for notice boards with features such as forums, bulletins and news feeds it can be used as a quicker method of updating and viewing information e.g. newsletters and events. 1.3 Explain the purpose of keeping an electronic message system up  to date The purpose of keeping an electronic message system up to date is that we know which messages we dealt with also to avoid miscommunication. It also allows you to have a clearer overlook as to what messages you still need to preview. For example I check my emails every day when I come into work and as soon as I reply or finish reading an email I decide whether it is important or not, if it is not important l remove it from my inbox so that it is free from any unwanted messages. This will then be filed away into the appropriate subfolder (the deleted folder). This is then held on file just in case it needs to be looked at in the future for some reason. Another reason for keeping electronic message systems up to date is to ensure that no important messages are missed, if a message system is kept up to date and an important message is received it can then be dealt with quickly and efficiently as possible which will have a positive impact on your reputation as an employee as well as the company’s. 1.4 Describe how to use an electronic message system to check and delete or discard messages This is how to check, delete or discard of messages using email as a form of electronic communication. To check your email first you will be required to log in to your account. After you sign in (put your username or email address and password) you will be able to view your inbox. All new messages are shown in bold font, so it is easy to notice them. To delete or discard messages in most cases you can left click the square box next to the message(s) you want to discard of, then you will need to left click the icon with a picture of bin once you have done this the selected message(s) will be put in the â€Å"bin† folder. To remove message from bin you can either chose one message or multiple messages which you want to permanently discard of you will then need to left click on the square box and click icon â€Å"Delete forever†. If you want to remove all messages from the bin folder you will need to left click the square box on top of the screen, which will then tick all messages. After that you need to click â€Å"Delete forever† icon and that will remove all messages from the bin folder. 1.5 Explain the purpose of leaving clear messages for others The purpose of leaving clear messages for others is to ensure that the point we want to get across is received and understood thoroughly, leaving a clear message can save you valuable time in the work space as it helps get the  information across quicker if the person on the other line does not need to translate and interpret what you are saying. This can also minimize potential conflict that could come from any misunderstanding.

Saturday, September 28, 2019

Discuss the Distinction Between a Fundamental and a Subordinate Moral Principle

Discuss the distinction between a fundamental and a subordinate moral principle using the utilitarian theory as an example. A fundamental moral principle is a moral principle which is the ultimate basis for evaluating the rightness or wrongness of all acts. It is the ultimate and final reason in itself. It is the intrinsic value of the moral principle itself, not that it appeals to other moral principle or justified by other reasons, that makes it the fundamental moral principle.The absolutist nature of a fundamental moral principle is such that it can be applied to all acts, real or imaginary. A subordinate moral principle, on the other hand, is a moral principle which is justified by appealing to other moral principles. That is to say, its relevance and applicability in any situation is dependent on its ability to fulfill other moral principles. Therefore, it can only be applied selectively, to situations whereby the subordinate moral principle can help to fulfill other moral princ iples.Within the context of the utilitarian theory, a utilitarian would evaluate all acts based on whether, as quoted from John Stuart Mill, â€Å"actions are right in proportion as they tend to promote happiness, wrong as they tend to produce the reverse of happiness. By happiness is intended pleasure, and the absence of pain; by unhappiness, pain, and the privation of pleasure. † In other words, maximizing happiness is the fundamental moral principle of a utilitarian as a utilitarian will evaluate all acts of its rightness or wrongness based on whether it maximizes happiness and not by any other yardstick.A non-utilitarian, on the other hand, does not hold the same fundamental moral principle of maximizing happiness. A non-utilitarian can be moral absolutist, a moderate non-utilitarian with several other moral principles. In this essay, I shall use fantastic examples to help distinguish a fundamental moral principle from a subordinate moral principle as fantastic examples w ill help to eliminate variables, remove uncertainties and to limit the scope of the examples so that it will best highlight the difference between a fundamental moral principle and a subordinate moral principle.For instance, if not telling a lie would maximize happiness, both the non-utilitarian and the utilitarian will choose not to lie. The non-utilitarian will choose not to lie because he or she believes that it is morally wrong to lie, that it is intrinsically wrong to lie. The utilitarian will choose to adopt the same course of action not because he or she has subscribed to the view that telling lies is intrinsically wrong, but because not telling lies will maximize happiness.Therefore, the utilitarian chooses to adopt the principle that telling lies is wrong is chosen because in this specific scenario, not telling lies maximizes happiness and not because there is a specific utilitarian rule that not telling lies is always preferable. It is hence a subordinate principle as the reason it is adopted is not due to its own merits or its intrinsic value, but due to its ability to achieve the fundamental overarching moral principle of utilitarianism. However, if telling lies would maximize happiness, a utilitarian would choose to do so.The fundamental moral principle behind choosing to tell a lie would be because it maximizes happiness and the moral principle that telling lies is morally wrong will be ditched as it is no longer justified. The subordinate moral principle, that telling lies is wrong, is no longer useful in fulfilling the fundamental moral principle, which is to maximize happiness. For example, when deciding to take away the life of someone, a non-utilitarian, will decide not to do so as it is intrinsically wrong to take away the life of another person.A utilitarian will not consider the morality of taking away the life of another person but only consider if the act will maximize happiness or not. If, as on most occasions, taking away the life of someone does not maximize happiness and instead create immense pain and suffering on the victim’s loved ones and family members who depend upon the victim for a living, what would a utilitarian choose to do? A utilitarian will choose not to do so, just as the non-utilitarian will, not because it is intrinsically wrong to do so, but because it maximizes happiness.Hence, the moral principle of not taking away the life of someone is a subordinate principle as the reason it is adopted is not due to its own merits or its intrinsic value, but due to its ability to achieve the fundamental overarching moral principle of utilitarianism. Consider the situation where an elderly man is under immense pain from an incurable disease and is rendered paralyzed by the disease. His family members are under a lot of stress trying to take good care of him and, observing the overwhelming agony he suffers, are under a lot of pain.Both the elderly man and his family members beg the doctor to euthani ze him, to take away his life. Doing so would relieve him and his family members from a lot of pain and stress. In such a situation, what would a utilitarian doctor choose to do? The utilitarian will choose to take away the life of that elderly person because it will maximize happiness. The moral principle that taking away the life of another person is wrong will be ditched as it is no longer justified in that it no longer fulfills the fundamental moral principle, which is to maximize happiness.That particular moral principle that taking away the life of another person is wrong is therefore a subordinate moral principle as its relevance and applicability is based on its ability to fulfill the fundamental moral principle, and when it fails to do so, it is cast aside and no longer taken into consideration. In essence, the fundamental moral principle is a moral principle which one adheres to in all circumstances whereas the applicability and relevance of a subordinate moral principle i s dependent on its ability to fulfill the fundamental moral principle.If the subordinate moral principle no longer fulfills the fundamental moral principle, as demonstrated by the examples of white lie and euthanasia, it will be ditched. By using such fantastic examples to help strip down a person’s principles to the barest forms, the fundamental over-arching moral principles one holds can be easily identified and differentiated from one’s subordinate moral principles.

Friday, September 27, 2019

Lesson 7 discussion & Assignment Example | Topics and Well Written Essays - 500 words

Lesson 7 discussion & - Assignment Example Devendra Banharts song touch upon his own reflections of the past, including the themes of social inequality. Willy Masons lyrics, just as that of Bob Dylan, are often focused on issues of tensions between social classes, poverty and existential problems, such as loneliness and senselessness of the modern way of life of an ordinary man. Beth Orton reminds me of Joan Baez with both her style of singing and subjects that her lyrics is focused on. She often sings of love and failed relationships between a man and a woman. I do not agree with Pete Seegers statement according to which folk magazines have to print the best rap songs. Although, the origins of rap root to American hip hop, which, in turn, is in incorporates some distinct features of traditional music of African American people. At first glance rap and hip hop have nothing to do with folk at all. In fact, these are different musical styles and genres. Unlike folk, rap is more of spoken word poetry with a monotonous rhythmic music on the background, where lyrics lie at the heart of every song and the role of music itself is neglected, though there are certain criteria to it among rap artists. Rap culture was initially widely spread in urban areas among African Americans, although today the situation has changed and the genre found its audience among other social and racial groups. Folk, to the contrary, rooted from suburban and countryside areas populated by white communities. On the other hand, comparing rap and folk Pete Seeger believed that there are more similarities in these two genres than differences. In fact, the way lyrics plays a the most important role in each and every rap song, touching upon social and existential issues, has a strong resemblance with the style and spirit of folk music, not to mention the historical implications of the development of rap genre. In spite of similar subjects that both rap and folk tend to

Thursday, September 26, 2019

Radicals and organ donations Essay Example | Topics and Well Written Essays - 1250 words

Radicals and organ donations - Essay Example This aspect developed as a result of minimal democratic support that eventually resulted to the development of the Vietnam in the year 1965. Ideas such as the classical economics of Smith and Ricardo, Marxism in late 19th century and the issue of the U.S military involvement in Vietnam were common in the development of RAD. Currently we note that RAD tends to be one of the continuing factor of RAMM and DAMM, which are the major building elements of the RAD streams. These factors have indicated the influence of RAD; including ecological economics, feminist economics and evolutionary economics. Through these aspects we note that the interpretation of RAD has been developed in relation to the major key elements currently. Organ donation has developed to be one of the current technological developments of modern medicine. Organ transplant entails of donation of various biological tissues and organs from a living or dead human being to a recipient who requires the organ. According to a research, it has been noted that the deceased donors tend to provide kidneys, liver and lungs that have saved many lives globally. The donors can also provide tissues such as skin, veins, corneas and the heart valves. Although many patients ability to benefit from the donation is usually hindered by the shortage of the organs, many individuals have been fascinated by the process. We note that organs are donated based on strict rules that consider if they physically match with the recipient’s tissues and blood type (United States, 2008). The physicians also consider the medical aspect used, the waiting duration and the level of the sicknesses. The organ donations rules tend to have developed over the past couple of years with an aim to ensure that physician are keen while conducting the transplants. Organ donation ensures that the basic needs of patients in the society are fulfilled, a factor that contributes to RAD supporting Organ Donation.

Financial Accounting Essay Example | Topics and Well Written Essays - 1250 words

Financial Accounting - Essay Example Turnover 21,134 Cost of sales 15,345 Gross profit 5,735 Distribution costs 2,520 Administrative expenses 1,417 Operating profit 1,798 Investment income 80 Finance costs 11 Profit before taxation 1,867 Taxation 581 Profit after taxation 1,286 Â   Â   Profit attributable to: Â   Parent 1,206 Non-controlling interest 80 Â   1,286 Â   Â   A consolidation schedule is provided Appendix 1. It shows how the figures for turnover, cost of sales and gross profit were arrived at. The Statement below represents the Consolidated Statement of Financial Position of Chambers and Subsidiary for the period ending 2012. The relevant calculations are shown. ... In fact, internally generated goodwill cannot be recognised as an asset while goodwill that has been acquired is recognised as an asset (IFRS.org 2012a). If a self constructed asset is constructed to be used in the business it is treated in the same manner as an acquired asset. However, self constructed assets which are produced for sale as part of the normal activities of a business are dealt with under IAS 2 Inventories. The two assets are not quite comparable as one set is something you can see and touch physically while the other is not. However, there is no reason why goodwill that is internally generated should not be recognised as an asset. Goodwill is something that a business generates internally, although it can only be recognised when someone acquires it. We are all aware that when a business is sold goodwill is the excess over the fair value of the separable assets that the buyer/acquirer is willing to pay. The fact that someone is willing to pay for it means that they ha ve placed a value on it. That value could be anything and the fact that someone places a value on it and is willing to pay means that it is measurable – whether objectively or subjectively. Casta et al (2011) indicates that some of the models that have been created to value internally generated goodwill cannot explain how goodwill was created. However, the fact that we know from the definition that goodwill arises from the reputation that has been built up a business over time means that the creation of goodwill can be explained. There are also other factors such as the area in which the business is located; the employees as it relates to their experience, competence, efficiency and reliability; and a host of other factors (Wood and Sangster

Wednesday, September 25, 2019

Practical Anthropology and Moral Philosophy Distinction Essay

Practical Anthropology and Moral Philosophy Distinction - Essay Example The essay "Practical Anthropology and Moral Philosophy Distinction" presents the analysis of the difference between Kant’s moral philosophy and the empirical moral philosophy in terms of their principles and major determinants. The basis of finding the supreme moral principle should not be on the descriptive part but on the authoritative normative principle that is most fundamental in deciding human actions. Kant claims that morality commands human beings to be natural using the prior principles but never through the posterior ones. The two principles must be clearly distinguished in order to help determine what the conditional and the unconditional truths are as they may vary from species to species. What may be prudentially good to one person may not be so in another. The only way of justifying such a statement would be to analyze the moral philosophy and the empirical moral philosophy of the species concerned. Kant asserts that all moral theories prior to this fail to explain the categorical nature of moral obligation and to articulate a supreme moral principle that could capture the categorical nature of morality because those previous moral theories had neither recognized moral agents as autonomous nor recognized that the supreme moral principle must be self-legislated. The result of self-legislation in the previous theories on moral philosophy could only lead to hypothetical imperatives whereas Kant’s theory, solely based on the autonomy of legislation, could lead to categorical imperatives.

Tuesday, September 24, 2019

Experiemental Psychology Lab Report Example | Topics and Well Written Essays - 500 words

Experiemental Psychology - Lab Report Example itled, Function of the left planum temporale in auditory and linguistic processing, researchers attempted to determine the extent to which processes affecting the left planum temporale are restricted to linguistic utterances, or can be extended to sound forms of right-handed individuals. The study indicated that varying degrees of sensory activation occurred in the planum temporale dependent upon the listener’s active engagement with the process, with the planum temporale being more active to tones when the listener was actively engaged. This is significant for the current study, as it indicates the level and type of word engagement affects the ultimate results regarding word recognition. When considering the implications, one could argue that the individual features of the study contributed to the results not being statistically significant. A possible example includes the uneven gender of the participants, as it’s possible that gender differences affect word recognition to differing degrees. Another reason is that the participants were all Junior level Psychology Students at Purchase. It’s possible that by limiting the study to this demographic, the results of the study were skewed. Another example concerns the difficulty of the word lists used in the study. Past studies have indicated that the right ear advantage was most consistently gained when the study was complex. For instance, in a 1974 study titled Right Ear Advantage for Speech Presented Monaurally D.B. Fry discusses results that indicate right ear advantage was only triggered when a threshold level of complexity was passed. He writes: †¦in a series of experiments with children in the age range 6-12 years†¦the speech materials used was series of digits or series of letter names and the measure of ear asymmetry used was correct recall of the series. While there was a trend towards REA (right ear advantage) for speech in the older children, the effect reached level of significance only for the

Monday, September 23, 2019

Summary 3 Essay Example | Topics and Well Written Essays - 250 words

Summary 3 - Essay Example Effectively, this gives the teachers, students, and stakeholders in these systems little faith that conditions will improve. The article represents challenges in school districts after a study conducted by The Broad Foundation. The study identified 75 challenges that explain three phenomena that affect the public schools system. In the first phenomena, the article provides fifteen challenges that explain the reasons why resources failed to reach the classroom. These include, ineffective monitoring of expenses, unnecessary duplication of resources, overspending in construction maintenance, poor communication within the organization, slow central office systems, severe budget cuts, and many other examples. Secondly, the challenges explain the reasons that contribute to teacher’s failure to receive the support that they required to play their roles effectively. These challenges include the lack of access to proven interventions for struggling students, practices to grow professionally, challenging curriculum and technology. Conversely, the bar for teaching and learning is also low while teachers also lack adequate information on students’ progress, and many other challenges. The challenges identify challenges that go forth to explain why policies and procedures failed to allow the school system to pursue its mission. For instance, stagnation of the status quo for adults, inconsistency in orders from above, differences in scientific research in educational disciplines, the lack of strategic plans, and other challenges contributing to this phenomenon. In conclusion, the article identifies the importance of transforming the public school system in order to ensure that American students competed with other students academically. Importantly, the article identifies the importance of collaborative efforts in eliminating these challenges in order to eliminate bureaucracy and enhance the process of

Sunday, September 22, 2019

Treating traumatic stress in children and adolescents Essay Example for Free

Treating traumatic stress in children and adolescents Essay Introduction                      Trauma, according to the National Trauma Society, is the among the leading causes of death in the last forty years and accounts for close to 80 percent of the general population in the US. The study shows that children and adults are the common victims; approximately half of the adult population in their late teens is victims to a case of maltreatment or trauma while about 25 percent report more cases. Chemtob and Abramovtiz (2008) undertook studies in preschool and noted 53% of the children experiencing 1 of the 13 cases. This figure however secludes other causes of trauma, as it does not entail sexual and physical abuse. Trauma starting at such an early stage in life sets the ground for psychopathology in later stages of life. This paper shall focus on the nature of traumatic injury, what causes it, the varied forms of trauma present and how to cope as well as vital treatments available. Traumatic Experience                      Trauma is any case that experiences a prolonged or irregular harm of the body. The experience is life threatening and may overwhelm the mechanisms in the body vital in protecting the body. Several people go through many instances of trauma. Severe trauma like combat exposure and serious accidents are common instances. However, even the most successful people face traumatic experiences. Issues in childbirth, sickness or injury, parental drunkenness or insanity as well a parental divorce are common instances of traumatic instances for children (Boer, and Verken, 2009). In future, motor vehicle cases, surgical processes, lack of employment or passing away of loved family members are all cases that are life threatening. The issue regarding trauma or other bad experiences is the level at which it affects with the happiness of an individual. Other people can succumb to depression and dysfunction even from less what appears as less serious cases. This form s of reactions relates to an individual’s health and how much trauma the have experienced in the earlier part of their life. When one is able to go through hard times in life, like being happy, then the traumatic event forms part of their past allowing them to live their present life. In cases where the traumatic cases are not well managed or connected to the body, then an individual’s experiences is lived as though the past and present are still connected. A good instance a Vietnam person who is aware of his mental condition that is at present while his body still lives as though it is still in the early 70s. The person is bound to suffer from panic attacks and paranoia on a daily basis and this noted from the varied symptoms of misery (Blaustein, Kinniburgh, 2007). The body processes and not the actual event that took place are the main causes of the post-traumatic dysfunction. The war that took place in Vietnam took place long in the past. The events that take place in him are memories to people who have not recovered. The trends in the person’s body and nervous system operation, that started much earlier, form the basis of emotions, and thoughts that make a person agonize over unresolved trauma. There are several forms of trauma, like natural di sasters which experts states is common in 13-30 percent of people who have gone through such experiences of natural disasters. The natural disasters may range from earthquakes, fires, floods, and volcanic eruptions. Other forms of traumatic event comprise of mass interpersonal violence, fires, vehicle accidents, sexual assaults and violence among others. Early Development of Trauma                      Getting to know of the ways interpersonal relationships at the start of life affects the progress of neural pathways used in self-regulation. This is vital as it helps us know the formation of an individual’s personality, behavior, and persistent trend in the family dynamics. A psych neurobiological aspect that is keen on the first years of a person’s life when the human brain is growing rapidly those other parts of their life. Traumatic events have an impact on a person’s mind and body and have long-term impact on their life. Secure attachment bonds are the most effective process to help in coping against trauma-induced psychopathology in children and adults (Blaustein, Kinniburgh, 2007). The increasing number of children who have the signs of psychiatric disorder in the modern day and create challenges to community and mental state to assess the vital elements of attachment formation and the time many people believe is the ba sis where all psychiatric disorders arise. Nature and Causes of Trauma                      A person’s life goes through several issues among them; a review one’s life in terms of the success, failures and things set to achieve; looking for a meaning in life like their place in the society, things valued against expectations; conversant of ageing, the goals to meet and; the physical attributes like grey hair, and hormones. These changes in a person’s life affect a person’s life resulting to depression and trauma. Trauma events can be objective or subjective lacking the ability to control something. Traumatic cases may not arise due to disasters; they can also be due to accidents, and stress. This makes a person to suffer from varied signs of trauma. There is similarly other factor in the social realm like trauma like war or politics that can lead to extensive or unexpected cases of trauma. Cases like when one watches dangerous instances that may lead to the death of a person or witnessing the death of a person c an cause trauma, while instances of human rights violations like kidnapping or torture are most common causes of posttraumatic disorders (PSTD)( Alexander, 2012). There are also cases of domestic violence that cause trauma like marriages, child abuse and sexual cases. Studies show that sexual violence is a common cause of trauma. The trauma may have notable effects on a person’s emotions. Avoiding emotional distress is viable but may not work; however, stopping emotions can be stopped by intense emotions. Therefore, there is a probability to manage emotions, reflect, and control them before they become hard to control. Emotions like fear and anxiety are notable in experiences. Keeping aware of things allows one to apply defense mechanisms before they go out of hand. Additionally, it is necessary that one becomes aware of the symptoms of trauma. Every person responds differently, this can lead to emotions like anger and fear and it may be destructive on an individual’s life like keeping distance from friends and misusing drugs. It is easy to see a person with traumatic signs. They are grouped into physical, behavioral, emotional, and cognitive signs. A person’s body may react by facing pains, tiredness, lack of appetite, and lack of sleep. These signs are common irrespective of the physical condition of the person. The emotional signs arising from trauma are fear and anxiety, shock and belief. This makes a person become overwhelmed. The emotional stress that arises due to trauma can affect a person’s behavior and their relation with other people (Blaustein, Kinniburgh, 2010). They remove themselves from the social setup, start abusing drugs, and acquire poor tendencies. The pattern of though acquired by a person is affected by the event and cognitive signs like poor concentration, and difficulty making decisions arise. These signs begin once the traumatic event is experienced. This event is hard to recover from and may take up to years to acquire their original state. The victim-based elements can lead to variations of the impact of traumatic experiences, which regard to: gender, age and lifestyle, and nervous system as well as the distress surrounding the experience. Trauma can alter the meaning of life and create feelings and experiences not easily grouped in diagnostic guidebooks. These existential effects comprise of notable emptiness, lack of connection with the spiritual being or disruptions in ability to care and trust (Arvidson, et. al., 2011). There exist varied forms of traumatic reactions like depression, psychotic depression, anxiety, and stress. Trends applied in the flow of energy and information defined as chaotic states show the absence of resolution of trauma. The impact is that it interferes with the capacity to adapt to changes in an environment. The attachment association at the start of life shapes the maturity of a child’s brain, which starts an adaptive activity in the assessment visual and auditory socio-emotional communicative signs and stress reaction. This model of critical understanding into child development similarly operates in teenagers and adults. Reid states that trauma takes place before there is sufficient differentiation of the person from others and before one acquires the ability to symbolize, a child is not able to remove itself from experience. This is common in adults and children going through traumatic disorders. Effects of Trauma                      When faced with a dangerous situation, people in most cases go through feelings of fear and helplessness. This experience can be through physical harm or witnessing an event. After these experiences begin to go through experiences that changes how they see life. The length of time these problems are noted may have a bad impact on the victims. There are varied effects that arise from these conditions; a person may get overwhelmed with fear and others may begin showing symptoms. The most common symptoms include mental and physical re-minder of the experience(s). Re-experiencing the trauma is common in the survivors. This means that they continue to have similar mental, emotional, and physical experiences that took place sometime back. This can be thinking about the trauma, witnessing image of what took place, feeling disturbed and feeling physical impressions similar to what took place. The victims acquire the feelings and act a though the trauma is taking place again; they start feeling vulnerable, panic, anger and think of harming people (Roth, 2013). This is since they are anxious and get agitated, they get trouble sleeping and concentrating. These problems are never voluntary and the victim finds it hard to control it from taking place. Mentally, the experience can comprise, bad memories, change of mood when reminded of the event, difficulty controlling emotions due to anxiety and difficulty concentrating. There are similarly physical reactions to trauma like difficulty sleeping, getting agitated, startled by loud sounds, getting sweaty and shaky when faced with certain situations and difficulty breathing. Due to these upsetting feelings, the trauma victims in most cases behave as though they are in constant danger when stressed or something reminds them of an event. They may tend to feel unsecure in cases that are not dangerous. Since these people acquire the feeling of danger in certain circumstances, they may become aggressive in cases that are not necessary. Although going through the signs are not a pleasant feeling, they show that the body and mind are trying to handle the traumatic experience. These signs are automatic and there is a probability that going through these signs are part of the mind’s effort to make sense of what takes place. Post Traumatic Symptoms                      There are two forms of symptoms for traumatic victims: secondary and associated symptoms. In secondary symptoms, issues arise due to post-traumatic experiences and avoidance signs. For instance, since a person wants to evade talking about a traumatic experience an increased number of symptoms may arise as a result. As time goes by, the secondary symptoms are a trouble and affect the victim compared to the first experience and avoidance signs. Associated symptoms are issues that arise indirectly from excessive fear; however, it may take place because of things that take place at the time the trauma happened. For instance, a person who is psychologically traumatized in an accident may be harmed physically and depressed due to he cannot work or leave the house. There are varied issues known as secondary or associated trauma signs: aggressive tendency to other people can take place due to frustration over the ability to manage the traumatic signs (Lopez, 2012). Similarly, it can take place when other events that took place at the period of trauma make the person angry. Some people become aggressive since they grow up in a family with people overreacted when they become angry and could not manage their feelings. Since anger makes people to stay away, they similarly hinder people from creating a positive connection and getting assistance. Anger and aggression have the ability to result to job issues, marital and relationship is sues as well as loss of close associates. Similarly, guilt can arise when traumatic sign make it hard to meet the daily responsibilities. Moreover, it can take place when people start doubting their actions or what they missed in trauma. Most people in trying to resolve issues end up blaming themselves. This is not genuine and it does not take into consideration issues that arise. This leads to extensive levels of distress and can stop a person from meeting other people. The society in such cases ends up blaming the survivor and this is not right. The victims can at times feel disconnected from their friends, family, and associates. In most cases, it does not take into consideration the reason as to why the event took place and starts having trouble in expressing what they feel. After the traumatic experience, the victims are not able to handle some issues and stop trying to mend their relationships with friends and family (Roth, 2013). The victims can similarly face some physical signs and issues that arise due to facing extended period of physical distress or anxiety. They hence stop going for medical checkups, as it is constant reminder of trauma and leads to anxiety and hence poor health. The habits commonly applied by victims of trauma like consumption of alcohol have the effect of deteriorating the health of victims. Similarly, other things can take place like when going through trauma like physical injury (Lieberman, van Horn, 2008). Lastly, misuse of drugs and alcohol are other ways that people going through trauma us e to stop any bad feelings. These common steps would prove harmful to the victims in future. However, the posttraumatic experience signs and other trauma-connected issues could take up a big chunk of an individual’s attention when they do through pain, and distress. Effective Therapeutic Interventions                      People have varied meanings to their lives and this is common in their experiences and life choices made. The life forms their identity and it is shaped by psychological, cultural or event. It is hence necessary to take into consideration the elements necessary for effective management of traumatic experiences. The ability to sustain continuity at a general life perspective and trauma level is believed to be a sign of managing trauma. This ability ought to show itself and the victim should be aware. Acquiring meaning from life is a vital step in coping with trauma. The most effective process entails an inner search for value of life to the victim. Questions like why and what to achieve are some of these questions for the survivor in getting meaning. The realization of the ability of the body as a problem and solution in post-traumatic experiences results to the emergence of psychotherapy. In reference to talk therapy as a model of coping with trauma, the method acts as though the mind and emotions are an area of healing. The body processes are more accurate when compared to using talk or emotional elements (David and Driscoll, 2013). The strength and persistence of traumatic experiences shows that we are able to repeat tendencies, feelings, and thoughts in a repetitive manner. These patterns may go on for long disregarding efforts to control it. This persistence arises due to past traumatic instances having being due to life or death. The interventions affecting the ameliorating trauma ought to focus on advancing the effectiveness of psychobiological communications in the body attachments and maximizing the maturation of limbic-autonomic connections and brain systems applied in regulation. Assessing oneself is the most effective way to coping with trauma among the varied ways available in assessing oneself in cases of traumatic experience. Possessing the feeling of responsibility, guilt or passiveness are what goes through an individual. These factors start to rise when coping begins. According to psychologists and spiritual leaders, there ought to undertake several processes to cope with trauma. The first step is to taking good care of the body, it can be physical injury or emotional affliction. This is through eating fruits and a balanced diet, constant exercise like running and sit-ups as well as getting enough sleep to get a healthy body (Kuhn, and Pieramici, 2011). These steps are vital as it helps an individual cope with stressful situations and improves their mood. Additionally, one is able to mobilize their support model through creating a good relationship and connecting with others going through these experiences. When one is able to talk about what they experience they are in a good position to understand their emotions and are able to note what needs rapid action. Keeping a normal schedule is another professional measure that helps cope with trauma. The victims should stay in touch with others and avoid keeping to themselves. Their daily activities should progress as normal as this will allow them to setup themselves and acquire a sense of order and avoid life iss ues that arise. Having fun with life is another way to coping with stressful situations, as doing things that one likes; cooking, watching the television, or singing. This allows one to restore their life. Victims of traumatic experiences in most cases go through hard times in life and may feel secluded from others. In such instances, it is recommended to seek help from experts like psychiatrist, counselors, spiritual leaders, or other people who may offer valuable assistance (Allen, 2008). In this regard, meditation and prayer are useful ways and is often encouraged by spiritual leaders like pastors and priests. Looking for spiritual guidance could be of great help to victims in getting to understand and get answers to questions or doubts people face in life. In all the efforts applied to help victims of trauma to cope with the condition, it is highly recommended that they do not do things that would aggravate their condition. This could be like avoiding drug, stressful environments, and harmful people. It is common for trauma victims to engage in drugs as a way to ease their pain. However, professional studies and advice show that these drugs pose a harm in any progress made to get b etter (Legome, and Shockley, 2011). It is hence more advisable to take time and follow doctors and pastor’s advice. Taking time off to relax, walk in parks and listening to soothing music is helpful. Spending time with family and friends are also vital in soothing the mind.   Spiritual and Practical Methods to coping with Trauma                      Trauma is both a psychological and emotional change of the body. An effective of treating the mind is through soothing the mind and acquiring meaning to life. This can be through use of spiritual and practical measures in handling trauma. Spiritual leaders like pastors and priests are known and keen to handling depression and trauma. They help individuals to handle depression and trauma. They are of the belief that prayer allows us to handle issue we face in life. Christians see trauma as one where it stimulates through the feel of guilt or harming other people’s feelings as well as having outlived God’s will leading to depression. Moreover, when one has the feeling of death, it can harm and lead to trauma (Johnson, 2011). In this regard, meditation on the Holy Scriptures, prayer and other spiritual activities can allow one have the ‘balm of Gilead’ that heals the sick or sin. References are made to the scriptures on how G od comforts the depressed and not pulled down by depressions. There is justification for spiritual healing, though spiritual leaders call upon their follows to acquire a more practical model and look for treatment from health professionals. Conclusion                      Posttraumatic experience is a condition that causes much distress to its victims. This paper has focused on varied issues that relate to posttraumatic experiences and considers it an act of detachment of the memory from the self. It focused on the causes of trauma. They are varied types like those caused by natural disasters; floods, fire, and earthquake: there those that arise from personal experience like sexual harassment, rape, accidents, and death. Its victims have symptoms that are easy to identify like depression, lack of concentration, sweaty and shaky. They have some memories that trigger a reaction of fear and insecurity. The victims end up being in a state that they lose control of themselves. The effects that arise from this condition is that they can harm themselves and those close to them, they become detached from the social setup and this may lead to them getting involved in drugs and alcohol to cope with it. It is treatable and this is through psychotherapy, which involves the victims, process and integrates so that they can in the end work as other memories work as opposed to working on its own. Therapy entails handling and comforting the victim to restore the feeling of safety. They victims here are allowed to tell their story and are able to understand themselves and their environment in a setting of light and hence restore relationships. This process is with the help of professionals like counselors and psychiatrists. Similarly, the treatment can take a spiritual turn where pastors and priests help the trauma victims to cope with their conditions. Spiritual and professional are vital as they help restore the person in a state of peace and tranquility. Overall, trauma victims need a lot of love, care, and consideration for them to get back to their initial state. They need to go through exercises, relaxation and go about their normal activities with the help of friends and family. The ir future is hence brighter and goes back to normal with the society playing a role. References Alexander, J. (2012). Trauma: A Social Theory. Cambridge: Polity Allen, J. (2008).Coping With Trauma, Second Edition: Hope Through Understanding. Arlington: American Psychiatric Pub Arvidson, J. et. al. (2011) Treatment of Complex Trauma in Young Children: Developmental and Cultural Considerations in Application of the ARC Intervention Model. Journal of Child Adolescent Trauma, 4: 1, 34 — 51 Blaustein, M., Kinniburgh, K. (2007). Intervening beyond the child: The intertwining nature of attachment and trauma. British Psychological Society Briefing Paper, 26, 48–53. Blaustein, M., Kinniburgh, K. (2010). Treating traumatic stress in children and adolescents: How to foster resilience through attachment, self-regulation, and competence. New York, NY: Guilford Press. Boer, P. and Verken, C. (2009). AO Handbook: Orthopedic Trauma Care: Orthopedic Trauma Care. New York: Thieme. Chemtob, C. M., Nomura, Y., Abramovitz, R. A. (2008). Impact of conjoined exposure to the World Trade Center attacks and to other traumatic events on the behavioral problems of preschool children. Archives of Pediatrics and Adolescent Medicine, 162(2), 126-133. Johnson, S. (2011). Emotionally Focused Couple Therapy with Trauma Survivors: Strengthening Attachment Bonds. New York: Guilford Press Kuhn, F. and Pieramici, D. (2011). Ocular Trauma: Principles and Practice. New York: Thieme. Legome, E. and Shockley, L. (2011). Trauma: A Comprehensive Emergency Medicine Approach. Cambridge: Cambridge University Press. Levetown M. (2008). Communicating with children and families: from everyday interactions to skill in conveying distressing information. Pediatrics.121: pp. 1441-1460. Lieberman, A., van Horn, P. (2008). Psychotherapy with infants and young children: Repairing the effects of stress and trauma on early attachment. New York, NY: Guilford Press. Lopez, L. (2012). Trauma Counseling: Theories and Interventions. New York: Springer Publishing Company. Roth, M. (2013).Memory, Trauma, and History: Essays on Living with the Past. New York: Columbia University Press. V., David and Driscoll, P. (2013). ABC of Major Trauma. New York: John Wiley Sons Source document

Saturday, September 21, 2019

The Effectiveness Of Mass Media Advertisements Marketing Essay

The Effectiveness Of Mass Media Advertisements Marketing Essay For many years mass media advertising was seen as the strongest form of creating awareness to a companys brand. However, the 21st century brings with it the decline of traditional mass media. As humans are being exposed to more and more advertising on a large scale, it is only inevitable that the effectiveness of the mass communication will greatly diminish. Magazines and newspapers are losing readers, radio is losing listeners, and most importantly television is losing viewers. Whats driving this trend is that consumers are drifting more towards digital media driven by online content typified by social media sites and online gaming, as well as more and more homes having access to broadband internet connectivity   and its capability to provide an ever-growing and an ever-higher quality of video content. Marketers also face a general proliferation of media and distribution channels, with declining trust in advertising, multitasking by consumers, and digital technologies that give u sers more control over the their media time. These trends are simultaneously fragmenting both the audience and the channels needed to reach them. The danger for marketers is that this change will render the time honoured way of getting messages to consumers through TV commercials less effective at best and a waste of time and money at worst. Therefore, companies must be intuitive in seeking alternative marketing communications to increase their brand awareness and therefore utilise this now wider scope of tools. Tools that companies already acquire can be utilised and modified into an effective medium of communication. Promoting public relations and accompanying it with one of the reasons for the decline in the effectiveness of television advertising (social media). Companies are able to generate an effective, yet efficient means of delivering a brands message through a two way relationship. Accompanying an advertising industry that is in decline with the economic downfall, consumer s have little confidence towards brands and therefore developing a medium that can deliver a message that is portrayed through a story enables brands to once again deliver effective brand awareness. Brand awareness refers to the ability of the consumer as to whether they can recall or recognise a brand, that is, whether consumers know about the brand (Keller, 2008). Brand awareness must be established before building brand equity. The brand name develops the memory nodes in consumers minds (Aaker, 1991). Brand awareness consists of two factors: brand recognition and brand recall performance (Keller 1993). Consumers tend to link related brand knowledge to the brand name, this ultimately constitutes in the end product of brand equity (Aaker, 1991  and  Keller, 1993). Hence, brand awareness evokes an important learning advantage for the brand (Keller, 2008). Consumer decision making is also affected by brand awareness, especially for low-involvement packaged goods. Brands that consumers know are more likely to be included in the consumers consideration set (Hoyer and Brown, 1990  and  MacDonald and Sharp, 2000). Consumers may use brand awareness as a purchase decision heuri stic (Hoyer and Brown, 1990  and  MacDonald and Sharp, 2000). Therefore, brand awareness amplifies brand market performance. The decline of mass media advertising In its prime, network television was seen by marketers and ad agencies as the benchmark to successful brand awareness campaigns. This was due to the sheer number of consumers that tuned into the most popular television shows. The emphasis of these marketers was mass messaging of the brand to the consumers as companys based their television spending on the share of voice, that is making sure your market share, expenditure of competitors and the companys growth expectations of the brand was in line with the advertising budget. However, fragmenting media and shifting behaviour by consumers are revealing the traditional models limits due to the following trends. Media propagation. In the United States, what used to be a handful of stations has developed and evolved into 1,774 full power TV stations. Multitasking. With the development of the internet, more and more people are multitasking. According to Ulla G. Foehr, the average US teenager engages in an average of two other activities, one of these activities in homework. Therefore, as students are studying they have the ability to selectively listen to the television. Meaning that they can zone out when advertisements are aired and back in when the program returns. The same concept is applicable with the multitasking of surfing the internet and watching television. In a similar concept that supports multitasking. Switching Off is the process of consumers being selective of what they watch and the advertisements they trust. Yankelovich Partners state that 65% of consumers believe that they are constantly being bombarded with too much advertisement, with 65% saying they would be interested in products and services that would help block marketing, and 54% saying that they would avoid purchasing products that engulf with advertisement and marketing. What Communications should be exploited? As Brand awareness is scrutinized as being the focal point towards the succession of a brand, and therefore the company, it is essential that marketers develop efficient and effective messages in a communication that ultimately would increase the recognition and recall of the brand. Therefore, as the decline in the effectiveness of mass media continues, it opens a Pandora box of opportunities throughout other communications for marketers to develop and exploit. Marketers need a more meticulous approach to a fragmenting world, one that dismisses mentalities and norms from mass media advertisings golden age and understands the investment it really is. In other words, it will be necessary to boost marketings return on investment (ROI). Academicians and practitioners have debated the merits of integrating the related yet distinct functions of marketing and public relations (PR) for decades to develop an alternative route in developing brand awareness (Kotler and Mindak 1978.) Public relations is commonly related with communication activities that are designed to craft and maintain an organisations image with its publics (Kitchen P Proctor R, 2010) The role of organisational public relations is expanding with the changing times: PR doesnt just focus on your business product; it also assists in shaping strategic messaging .(Anonymous, 2010, p. 28). Traditionally, this meant that public relation professionals would meet and work with members of the news media to build a favourable image by publicising the brand throughout newspapers and broadcast media. However, with the development of web 2.0 defined as a platform whereby content and applications are no longer created and published by individuals, but instead are continuously modified by all users in a participatory and collaborative fashion (Kaplan Haenlein, 2010, p. 61), Winchell (2010) states that brands are being dismissed, measured and documented in real time and should therefore join the conversatio n in social media. American Airlines, one of the worlds largest air carriers, believes that public relations can help to maximize shrinking advertising budgets in tight economic times (Bush, 2009). It is therefore seen in modern society that the role of public relations can be two fold. As creator of the story, such as the conversation towards the consumer, and, as the curator of the medium to use, ie., social media. As a result of the economic downturn, many consumers have lost trust and confidence in the business environment. In a 2005 Starcom study, it was stated that 65% of consumers believed that advertisers paid to have their products placed or featured in magazine articles (Starcom Study 2005). Therefore, marketers must attempt to instil a new sense of comfort and confidence between the consumer and the brand. This is where public relations can be extremely effective, as authenticity can illicit strong connections from brand to consumer through the means of storytelling (Allen 2005). Storytelling has a role throughout organisations and even throughout public forums, as word of mouth through brand conversation is on the rise (Finchum 2010). Therefore, when consumers come into contact with a brand for the first time; strong, favourable and unique brand associations would have a higher probability of being evoked when an authentic story is told by the product or service itself, or by the cust omer word-of-mouth or by a credible third party (Denning, 2006, p. 43). Schipul (2009) proclaims that since todays society is centre of a conservative economy, the aim is to focus on an organisations relationship with its publics and social media is the communication medium for such a thing to transpire. Social media, with its greater ROI and its two way communication with consumers is the solution to support public relations in creating brand awareness with positive associations. Extraordinary advances in technology are dramatically altering the way, speed and nature humans are communicating with each other (Bandura 2001). Moxham (2008) states that when an organisation is in conversation with a consumer they should tell the brands story and empower the consumer to also spread the word. This is ultimately delivered through storytelling in the communication of social media. This never used to be the case, as public relations was only seen a one way sender-orientated approach to communication, whereby mass media such as television, newspaper and radio were used to address the public (Helder Kragh, 2002). However, in the digital age, there is now what is known as receiver oriented approach and this involves having two way conversations through the medium of social media. Therefore this polar opposite approach results in individuals shifting fluidly and flexibly between the role of audience and author. The creation of basic, easy to use software enables any consumer to comment, post, share content and form an online community around shared interest (Thornley 2008). McDonalds is an organisation that has successfully incorporated the sharing component through the social media communication of Facebook. They have achieved this by delivering a message, and encouraging its consumers to share it if it relates to their friends. This is where the traditional one way, sender orientated communication protocol fails, as communication will only occur because the consumer sender wants it to. This message will only work if the consumer is able to ascertain the meaning that the advertisement was attempting to portray (Stidsen 1975). Nikes 2012 Olympic Twitter campaign flourished as 16,000 people tweeted the hash tag Nike during the event, demonstrating the audience that can be i nteracted. Public relations, as skilled relationship builders, therefore have the advantage over traditional advertisement as they are able to ensure the consumer has a deep understanding of the message that the brand was illustrating. As the effectiveness of traditional mass media declines, organisations must be able to adapt their communications with the changing times to ensure that they have the greatest probability in creating consumer brand awareness whilst not only having a superior ROI but a communication that will reach the masses. Through the fusion of public relations and social media, brands have an opportunity to develop relationship between the brand and its publics, creating deep and meaningful stories that intend to divulge strong, unique and favourable brand associations with the consumer through online social networks. Companies then hope that these stories will continue to be shared by publics to other new consumers. These findings hold significant importance to the marketing communications industry, particularly companies who partake in mass media advertisement. A lot of uncertainty surrounds the issue of companies creating brand awareness and loyalty when consumers are becoming more immune to m ass advertising effects. This is why public relations has been emphasised, as it attaches more credibility to the brand and emphasises to two way communication, which completes the communication cycle by ensuring feedback from customers to ascertain brand experience and value. Therefore integrating public relations with social media will be the new key to unlock the door of the consumers mind. As medias golden age has come to a close, many marketers are frustrated and have limited agreement about what to do next. Some business managers are attempting to dissect marketing-mix models that exercise refined econometric methods to meticulously decipher the diverse effects of the marketing mix on business results. Managers should utilise public relations and ensure that they convey a strong and deep message to the consumer. This is a simplistic, yet effective proposal, and would be efficiently installed in most companies. The consequences of not implementing this marketing strategy are for everyone to see. Mass media advertising was exceptionally effective in previous decades as it was able to target such a large audience, particularly television viewers. The reasons for this can be seen as the downfall of it today. In consideration to todays amount, there were only a handful of channels, resulting in an increased target size. People do not watch television in the same manner as they used to. A majority of the population multi task and therefore disregard advertisements as it is being aired. Therefore, whilst advertisement expenditure increases it can only be predicted that companies that do not apply this strategy have the risk of not creating enough brand awareness and losing brand loyalty with its customers. It is therefore recommended that companies take advantage of these findings as it can only provide future benefits for the brand by accessing a wider audience, because it could be a consumer th at is multitasking between television and social media only to take all attention away from the televised commercial and onto the social media page where they become aware and informed about a brand online. Further research can deeper analyse the forms and methods that can be put incorporated in using this social media, such ways that take into account the costs and audience scope. Studies can also be partaken to evaluate the effectiveness of incorporating social media and public relations in developing brand awareness compared to other forms of communication.

Friday, September 20, 2019

The substitution reactions

The substitution reactions Acknowledgement The preparation of this project on the topic- substitution reactions.: a profile would not have been possible without the valuable contribution of my TEACHERS. I would like to give most specially thanks to my CHE sir Dr. Ashish kumar who is my chemistry teacher to giving me the important guidelines during making this project. So, I hope this project will provide large and sufficient information about the different coordination numbers present in the coordination chemistry. Introduction In substitution reaction, afunctional groupin a particularchemical compoundis replaced by another group[1]. Inorganic chemistry, theelectrophilicandnucleophilicsubstitution reactions are of prime importance. Organic substitution reactions classified in several mainorganic reactiontypes depending on whether thereagentthat brings about the substitution is considered anelectrophileor anucleophile, whether areactive intermediateinvolved in the reaction is acarbocation, acarbanionor afree radicalor whether thesubstrateisaliphaticor aromatic. It also is helpful for optimizing a reaction with regard to variables such as temperature and choice of solvent Substitution reaction : chlorination of methane Nuclophilic reactions: These kind of substitution reactions happen when the reagent is a nucleophile, which means, an atom or molecule with free electrons. Anucleophilereacts with analiphaticsubstrate in anucleophilic aliphatic substitutionreaction. When the substrate is anaromaticcompound the reaction type isnucleophilic aromatic substitution. Carboxylic acidderivatives react with nucleophiles innucleophilic acyl substitution. This kind of reaction can be useful in preparing compounds The Nucleophilic substitutions can be produced by two different mechanisms: Monomolecular nucleophilic substitution (SN1): In this case the reaction proceeds in stages, the compounds first dissociate in their ions and then this ions react between them. Its produced by carbocations. Bimolecular nucleophilic substitution (SN2): In this case the reaction proceeds in only one stage. The attack of the reagent and the expulsion of the leaving group happen simultaneously. Electrophilic reaction Electrophilesare involved inelectrophilic substitutionreactions and particularly inelectrophilic aromatic substitutions: Electrophilic reactions to other unsaturated compounds thanarenesgenerally lead toelectrophilic additionrather than substitution. Radical substitutions Aradical substitutionreaction involvesradicals The term nucleophile comes from the Greek meaning nucleus loving, in other words nucleophiles seek positive charged centres. Nucleophiles have lone pairs of electrons and may carry a negative charge. There are many examples of nucleophiles, such asNH3,H2O,CN-,HC?C-, andOH-. Alkyl halides contain a halogen (X =F,Cl,BrorI) covalently bonded to a carbon atom. Due to the electronegativity differences between carbon and the halide, theC-Xbond is polar with a partial positive charge (?+) on the carbon atom and a partial negative charge (?-) on the halogen. Halogens are good leaving groups and can be replaced by an incoming nucleophile. Nucleophilic substitution is the reaction of an electron pair donor (the nucleophile, Nu) with an electron pair acceptor (the electrophile). An sp3-hybridized electrophile must have a leaving group (X) in order for the reaction to take place. Mechanism of Nucleophilic Substitution The term SN2 means that two molecules are involved in the actual transition state: The departure of the leaving group occurs simultaneously with the backside attack by the nucleophile. The SN2 reaction thus leads to a predictable configuration of the stereocenter it proceeds with inversion (reversal of the configuration). In the SN1 reaction, a planar carbenium ion is formed first, which then reacts further with the nucleophile. Since the nucleophile is free to attack from either side, this reaction is associated with racemization. In both reactions, the nucleophile competes with the leaving group. Because of this, one must realize what properties a leaving group should have, and what constitutes a good nucleophile. For this reason, it is worthwhile to know which factors will determine whether a reaction follows an SN1 or SN2 pathway. Common examples include Organic reductionswithhydrides, for example R-X?R-HusingLiAlH4 (SN2) hydrolysisreactions such as R-Br + OH-?R-OH+Br-(SN2) or R-Br + H2O ? R-OH +HBr (SN1) Williamson ether synthesis R-Br +OR-?R-OR+ Br- (SN2) Electrophilic substitution Electrophilic aromatic substitutionorEASis anorganic reactionin which an atom, usuallyhydrogen, appended to anaromatic systemis replaced by anelectrophile. The most important reactions of this type that take place arearomatic nitration,aromatic halogenation,aromatic sulfonation, and acylation and alkylatingFriedel-Crafts reactions. Basic reaction Aromatic nitrationsto formnitro compoundstake place by generating a nitronium ion fromnitric acidandsulfuric acid. Aromatic sulfonationofbenzenewith fumingsulfuric acidgives benzenesulfonic acid. Aromatic halogenationof benzene withbromine,chlorineoriodinegives the corresponding aryl halogen compounds catalyzed by the corresponding iron trihalide. TheFriedel-Crafts reactionexists as anacylationand analkylationwith acyl halides oralkyl halidesas reactants. The catalyst is most typicallyaluminium trichloride, but almost any strongLewis acidcan be used. In Fridel-Crafts acylation, a full measure of aluminium trichloride must be used, as opposed to a catalytic amount. Basic reaction mechanism In the first step of thereaction mechanismfor this reaction, the electron-rich aromatic ring which in the simplest case isbenzeneattacks the electrophileA. This leads to the formation of a positively-charged cyclohexadienylcation, also known as anarenium ion. Thiscarbocationis unstable, owing both to the positive charge on the molecule and to the temporary loss ofaromaticity. However, the cyclohexadienyl cation is partially stabilized byresonance, which allows the positive charge to be distributed over three carbon atoms. In the second stage of the reaction, aLewis baseBdonates electrons to the hydrogen atom at the point of electrophilic attack, and the electrons shared by the hydrogen return to thepisystem, restoring aromaticity. An electrophilic substitution reaction on benzene does not always result in monosubstitution. While electrophilic substituents usually withdraw electrons from the aromatic ring and thus deactivate it against further reaction, a sufficiently strong electrophile can perform a second or even a third substitution. This is especially the case with the use ofcatalysts. Radical Substitution Radicals A radical is a species that contains unpaired electrons. Typically formed by a homolytic bond cleavage as represented by the fishhook curved arrows: RADICAL CHAIN MECHANISM FOR REACTION OF METHANE WITH Br2 Step 1 (Initiation) Heat or uv light cause the weak halogen bond to undergo homolytic cleavage to generate two bromine radicals and starting the chain process. Step 2 (Propagation) A bromine radical abstracts a hydrogen to form HBr and a methyl radical, then The methyl radical abstracts a bromine atom from another molecule of Br2to form the methyl bromide product andanotherbromine radical, which can then itself undergo reaction 2(a) creating a cycle that can repeat. Step 3 (Termination) Various reactions between the possible pairs of radicals allow for the formation of ethane, Br2or the product, methyl bromide. These reactions remove radicals and do not perpetuate the cycle. There are two components to understanding the selectivity of radical halogenations of alkanes: reactivity of R-H system reactivity of X. R-H The strength of the R-H varies slightly depending on whether the H is 1o, 2oor 3o. The following table shows the bond dissociation energy, that is the energy required to break the bond in a homolytic fashion, generating R.and H. Halogen radical, X. Bromine radicals are less reactive than chlorine radicals Br.tends to be more selective in its reactions, and prefers to react with the weaker R-H bonds. The more reactive chlorine radical is less discriminating in what it reacts with. The selectivity of the radical reactions can be predicted mathematically based on a combination of an experimentally determined reactivity factor, Ri, and a statistical factor, nHi. In order to use the equation shown below we need to look at our original alkane and look at each H in turn to see what product it would give if it were to be susbtituted. This is an exercise in recognizing different types of hydrogen, something that will be important later. REFERENCES:- Chang Raymond www.wikepedia.org www.google.com

Thursday, September 19, 2019

Electronic Health Record Essay -- Information Technology

After decades of paper based medical records, a new type of record keeping has surfaced - the Electronic Health Record (EHR). EHR is an electronic or digital format concept of an individual’s past and present medical history. It is the principle storage place for data and information about the health care services provided to an individual patient. It is maintained by a provider over time and capable of being shared across different healthcare settings by network-connected information systems. Such records may include key administrative and clinical data relevant to that persons care under a particular provider. Examples of such records may include: demographics, physician notes, problems or injuries, medications and allergies, vital signs, medical history, immunizations, laboratory data, radiology reports and billing information (www.cms.gov). The EHR’s purpose can be understood as a complete record of patient encounters that automates access to information and has t he potential to streamline the clinician's workflow in a healthcare setting. It also has the ability to support other care-related activities directly or indirectly through various interfaces, including evidence-based decision support, quality management, and outcomes reporting (www.cms.gov; â€Å"Electronic Health Records†, 2010). One of the main purposes of the EHR is to improve and strengthen the relationship between clinicians and their patients. It also is an attempt to reduce patient suffering due to medical errors and aid healthcare workers to make better decisions in providing quality care. The collection of data can also prevent test duplications, delays in treatments and procedures, prescription interactions, automate templates and/or forms and improve clarity... ...p://en.wikipedia.org/wiki/Health_Level_7 Medical record privacy. (2010, August 9). Retrieved August 10, 2010 from http://epic.org/privacy/medical/ Tegan, Anne, et al. "The EHR's Impact on HIM Functions." Journal of AHIMA 76, no.5 (May 2005): 56C-H. Sprague, Lisa. (2004, September 29). Electronic health records; How close? How far to go?Retrieved August 10, 2010 from https://www.nhpf.org/library/issue-briefs/IB800_EHRs.pdf Leavitt, Mark. (2008, September 25). The Positive impacts of certification – bigger than anyone realized. Retrieved August 11, 2010 from http://ehrdecisions.com/2008/09/25/the-positive-impacts-of-certification-%E2%80%93-bigger-than-anyone-realized/ Morton, Mary. (2010). EHR acceptance factors in ambulatory care; a survey of physician perceptions. Retrieved August 11, 2010 from http://library.ahima.org/xpedio/groups/public/documents/ahima

Wednesday, September 18, 2019

Roselily :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Alice Walker’s â€Å"Roselily†, when first read considered why she decided to use third person. Especially when the story is in such a private line of thought, but then after my second time reading the story I decided that Roselily would not be a strong enough woman to speak about the social injustices that have happened to her. One key part of the story is her new life she will be facing after she is married in Chicago, while comparing it with her old life she is leaving in Mississippi. In Chicago she will no longer have a job, but instead be a homemaker where she will be responsible for the children and home. Also, in Chicago she will become a Muslim because it is what her new husband will want her to be, but back in Mississippi she was of the Christian faith. One of the more positive outcomes of her marriage is that she will go from extreme poverty, to not having to worry about money on a day to day basis.   Ã‚  Ã‚  Ã‚  Ã‚  Next, consider the text trying to express her frustration with life: â€Å"She wants to live for once. But doesn’t quite know what that means. Wonders if she has ever done it. If she ever will.† (1130) You can sense her need and wanting to be independent of everything and everyone, to be truly a woman on her own free of any shackles of burden that this life has thrown upon her. Also, there is an impression that her family does not really care that she is leaving from her sisters to her disinterested father. â€Å"Roselily†, the name is quite perplexing considering a rose stands for passion, love, life; while the lily has associations with death, and purity. Still at the same time the name aptly applies to her because the reader knows she is ultimately doomed to wilt away in a loveless marriage in Chicago. Even though she is convincing herself that she loves things about him it is all just a ploy to trick herself into believing that this marria ge could be the answer to all her problems. Now on to the men of Roselily’s past most of which are dead- beat dads that could not care about what happens to their children, or where they go.

Tuesday, September 17, 2019

Compare/Contrast: Two Competing Firms Essay

We all know and understand the importance of good marketing, advertising and promotion of a company’s goods or services. Many modern business organizations spend thousands of dollars from their budgets for various advertising campaigns, promotional materials and publicity in order to attract more customers, look trustworthy, and eventually receive more profits. I could experience how this strategy works and how it fails to work in such service sector as tourism, and this report is a summary of my research. This summer my brother and I wanted to take a trip to the West Rim of the Great Canyon, so we decided to use the services of â€Å"Travel Guide†, one of the most known tour agencies in my city, which is continually advertised in local media. Its office was very busy, and we were treated there as usual clients who are not ordering a luxury tour. During the trip we had many little problems, because it included a lot of challenging activities, like rafting or a mule ride. My brother damaged his back, and we had to wait for medical help for several hours. Unfortunately, the trip was not too well-organized and quite disappointing. In December I got a chance to go to Aspen to ski with my friend, who recommended me to use the services of another tour provider, â€Å"Telehaus†. It is a small private agency which works without massive advertising and expands its client database at the expense of own good reputation. We were overwhelmed with the attitude and attention we had received in â€Å"Telehaus†. We were provided with everything needed for the trip, including special maps and â€Å"Tips for safe skiing†. The trip was great, and we had a very competent mountain travel specialist, who really helped us a lot and was always available in case of any trouble. Therefore, the most important difference between these two companies was the quality of their services. During our trip to the Grand Canyon, there was always some disarrangement and scheduling problems, therefore, many times we had to wait here and there. â€Å"Telehaus† had much better organization of the tour and we were very happy with the hotel services, as well as with the entertainment program. That is why I rated â€Å"Travel Guide† services as 45/100 and â€Å"Telehaus† services as 95/100. Another important difference was the quality of their work with the clients, especially during the reception in the agencies. We were just routine customers in the office of â€Å"Travel Guide†, but in â€Å"Telehaus† we felt ourselves special and appreciated. â€Å"Telehaus† employees were more cooperative and professional when helping us to select a hotel, and their work is organized better and more effectively, then the work of â€Å"Travel Guide†. Nevertheless, I have to mention a number of some small differences, which made me give 95/100 to â€Å"Telehaus†. The first one is the variety of the tours they offer. As I could learn from the booklets of â€Å"Travel Guide†, they can arrange a trip to almost every nook of the world including exotic islands, etc. But â€Å"Telehaus† works with a limited number of tour-operators. Besides, â€Å"Telehaus† can offer mostly quite expensive hotels or apartments, which makes their services unavailable for the customers who have low budgets for traveling. Finally, one more principal difference is the approaches of these two companies to their services, related to advertising and marketing. â€Å"Travel Guide† is a well-promoted and well-advertised brand name in the market, which has great professional connections, considerable number of clients and good profits. However, â€Å"Telehaus† does not spend its resources on advertising, but tries to attract new customers with the help of good reputation, high-quality services and competence of the employees. What I have learnt from my experience is that excessive advertising is not everything. In order to make a company successful, it is absolutely necessary to combine a number of various effective strategies helping to boost the business and maximize the incomes. Those strategies must include well-planned marketing and advertising campaigns, proper organization of the work, selection of qualified, skilled and responsible employees, working on some innovative ideas, and many others.

Monday, September 16, 2019

Harlem Reinassance Research Muldoon

Back then, it was also well known as men New Negro Movement†, named after a famous poem titled The New Negro, written by a significant African American philosopher of this era, Lain Locke of 1925. The Renaissance involved many writers associated with Harlem, Manhattan, a ND the migration of African Americans from one part of the U. S. To another. This cultural move meet marked the first time, society as a whole noticed and focused on African American Literal ere.Although some did not believe that the Renaissance had an influence on African America an literature or the community, Harlem Renaissance became the period in which a group of Africa an American poets reduced amazing literature in three categories of art, essays, and poetry. The New Negro Movement was inspired by Marcus Graver, CEO of The Universal Negro Improvement Association (UNION), Lain Locke, the author of t he poem â€Å"New Negro†, and W. E. B Du Bois, an American Civil Rights Activists and editor. The mo vement motivated blacks and boosted their pride.African Americans now expanded their culture through deep artwork and literature. Harlem Renaissance did no t only shape American culture, but it also added its own elements to the American tradition n. It offered ewe ways of understanding and visualizing what it meant to be a black back a t this cruel time in history. Iberian, an African historian, states in his book, â€Å"Journey Thro ugh the Power of the Rainbow,† that â€Å"The best of humanity recorded history is a Cree dative balance between the horrors endured and victories achieved, and so it was d urine The Harlem Renaissance. (Iberian, 81 . ) This explained and proved that the move moment led to new philosophical ideas regarding all the conflicts African Americans expert encode in the twenties of America. This significant change in the mindset of African Name scans stuck throughout centuries and still carries on even today. Harlem Renaissance is among literary and ar tistic movements due to it's connection to Civil Rights and reform organizations. It encircled everything fro political pieces to jazz poetry. This era brings along some great poets, such as , Claude McKay, James Weldon Johnson, and Counted Culled.Longboats Hughes was by far one of the best poets on this period. The Crisis Magazine, the official magazine of National Association for the Advancement of Colored People (NAACP) that WA s mainly subscribed to blacks only. Negro World, the newspaper authored by Marcus Graver was the reason why African American writing was published. The Harlem Renaissance helped African Americans draw up a vision and gain opportunities for publications. The publications included poetry, short SST orgies, and essay sent it by black writers.This encouraged more to write and express thee r feelings through art, expression was a new way of feeling free. Harlem was described by Lain Locke (1 8861 954) â€Å"as not being the largest Negro populated community, b ut the first concentration in history of s mom many diverse elements of Negro life† (44. ) The Renaissance was related to â€Å"The New Negro 1925)† edited by Lain Locke, was the closest written statement that ideally list Ted The Harlem Renaissance. Locke promoted musicians, writers, and artist to look to Africa as an inspiration of their works.The New Negro describes the awareness and the e hope for black equality, he states no longer would blacks allow themselves to adjust themselves with unreasonable white requests. † Here he IS creating an awareness on self inference that blacks have gained throughout the years of inequality. In fact, Houston A. Baker's, in book â€Å"Modernism and the Harlem Renaissance,† indicates that â€Å"Locke success deed in writing our first national book, offering †¦ The sounds, songs, images, and gig NSA off nation. (473) Baker is praising Locke for writing the New Negro book because it represents the beginning Of the H arlem Renaissance, and African American us e it to boost their self confidence. The power in Lock?s poetry was held in people an d made them look through their actions and behaviors, and also view life from a differ perspective. Locke has a great influence on literature, and he encouraged Poe pale to illustrate African and African American subjects in their writing. It is very vivo us that The Harlem Renaissance gave black people a cultural difference through liter tauter.Literature was a great way to people used to show their emotions, pain, and motivation. W. E. B Du Bois is an African American editor and author, who wanted equal rights for African American. He used literature to spread motivation for the blacks. He was an ardent peace activists and advocate reduction of racism. Du Bois p published his collection of 14 essays named, â€Å"The Souls of Black Folk†, in 1903, and these sees says helped show the intellect of black race. He was a literary and cultural inspiratio n on that eloped activate the Harlem Renaissance and the powerful art about the Africa n American experience.Du Bois used his influential role in Crisis magazine to expose and oppose racism and injustices, such as lynching and segregation. He promoted African American artistic talents in his writing called â€Å"A Negro Art Renaissance. † He wanted black k artist to realize their ethical assignment by being committed to showing the issue of RA Coal equality in their work; in response to their own experience. His writings are a defining text of the The Negro Movement because of its deep effect on an entire genre action that retreated the center of Harlem Renaissance.This movement produced work the at was both initiated and an engaged with the African American culture. The Harlem Renal seance created African American literature in the United States and influence on man y authors throughout the twentieth century. The Harlem Renaissance was a transformable period in time when poe try chaw engaged a nation of Parliamentarians to an incredible level. Longboats Hughes was one of the leading black writers in that time period, and wrote many different types of lit ratter. He wrote, and created a new literary art form called jazz poetry.His poem â€Å"The N grog Speaks of Rivers,† provides solid unity for the African American history. His pop covered the issues faced by Parliamentarians with a combination of music, cheerfulness, and culture. Hughes essay spoke to the concerns of the Harlem Renaissance as it celebrated African American creative innovations such as blues, spirituals , jazz, and literary work that engaged African American life. The Harlem Renaissance was a rebirth of African American culture in New Your City. Literature from the Harlem Renaissance inspired many modern writers s such as Alice Walker, Impair Brake, Maya Angelo, and Toni Morrison.It also influence Martin Luther King's â€Å"l Have A Dream† speech because the speech seems t o b e closely related to Longboats Hughes poem â€Å"Let America be America Again†. Harlem Re nuisance provided a very important advancement in African American Art and Literature Inspiration from Longboats Hughes and Lain Locke are witnessed in modern c ultra and society. Even though the movement has been over since, the effects of the AU thorns and words written are still generally known today. In conclusion, the legacy of the Harlem Renaissance has opened doors for Todd ayes African American writers.The Harlem Renaissance was the internal spring for Parliamentarians branching out into the world on their own desire. The renal seance opened a new dimension for Parliamentarians and brought about the realization of â€Å"l c an do it, and do it with dignity, grace, and style. † This time period in history was not just a nation anal movement, but an impact creating a revolution Of sorts. Harlem saw a nonbelievers work per excellence, in various fields, which gave Parliam entarians a renewed image and a fresh outlet ask. Harlem Renaissance has been the breeding ground for creative endeavors by authors , poets, and artists.

Sunday, September 15, 2019

Arthur Miller Essay

The theme of morals and guilt is explored by the characterization of ‘John Proctor’. ‘Proctor’ is portrayed as being around the age of thirty and a well-respected farmer in the town’s community. He is described as ‘the kind of man- powerful of body, even-tempered, and not easily led. ‘ From these descriptions, we recognize that he is a strong, calm individual who is quite cynical. As soon as ‘Proctor’ appears in the play we see that he is very much in conflict with himself due to the terrible secret he conceals within the dark and forbidding chambers of his heart. A history of sin, which goes against every moral fibre of his body and the society in which he dwells. â€Å"He is a sinner, a sinner not only against the moral fashion but against his own vision of decent conduct. † ‘John Proctor’ is guilty of committing adultery with the young ‘Abigail Williams’ while she was serving as a servant in his household and this has a great effect on his conscience. ‘Proctor’s’ conscience eats away at him throughout the play as it manifests itself into his relationship with people, especially his wife, ‘Elizabeth’. This is presented when Elizabeth states: † I do not judge you. The magistrate sits in your heart that judges you. I never thought you but a good man, John- only somewhat bewildered. † Here we see the idea of morality being reflected on a personal level, or Proctor’s conception of himself. He conceives himself as a blatant sinner because of his ‘raw deeds’, being his lechery. † I blush for my sin,† he admits to his wife. Overall, through the characterization of ‘John Proctor’ the theme morals and guilt is presented and from this we see that his perception of right and wrong are decided by his own ‘vision of decent conduct’. Characterization is essential to the exploration and development of themes in ‘The Crucible’ by Arthur Miller. The characterization of ‘Rebecca Nurse’ explores the theme of evil. ‘Abigail Williams’ explores the themes of evil as well as the power of fear and ‘John Proctor’ explores the theme of morals and guilt. All these characters and many more help develop the themes within ‘The Crucible’.

Saturday, September 14, 2019

Homosexuality: Disorder or Innate

Is homosexuality an innate, normal sexual orientation or something one becomes through life’s trials? Leonardo da Vinci, Michelangelo, Francis Bacon, Herman Melville and Fredrick the Great all had one thing common, other than their famous personas. Every one of these men were homosexuals. In today’s society, homosexuality has grown to be labeled as a â€Å"sin† and/or something that one chooses to be rather born with.From religious leaders to medical doctors, homosexuality is thought to be a â€Å"disease† in society. Many even believe that homosexuality is a sexual orientation caused by how one was raised. I, on the other hand, believe otherwise. I believe that sexual orientation, or more specifically homosexuality, is something one is born with and not a disorder or choice. Charles Socarides, M. D. founder of NARTH (National Association for Research & Therapy of homosexuality wrote: By declaring a condition [homosexuality] a ‘non-condition,' a group of practitioners had removed it from our list of serious psychosexual disorders. The action was all the more remarkable when one considers that it involved the out-of-hand and peremptory disregard and dismissal not only of hundreds of psychiatric and psychoanalytic research papers and reports, but also of a number of other serious studies by groups of psychiatrists, psychologists, and educators over the past seventy years†¦In essence, this movement within the American Psychiatric Association has accomplished what every other society, with rare exceptions, would have trembled to tamper with–a revision of a basic code and concept of life and biology; that men and women normally mate with the opposite sex and not with each other. (Socradies) More generally, Dr. Socarides believes that for the medical world to remove homosexuality from the list of mental disorders is astounding. He believes that there is something mentally wrong with humans that prefer same sex partner s.I, on the other hand, believe sexual orientation is something one is born with, or is innate. The APA, American Psychological Association, agrees that homosexuality is not a mental disorder and has made revisions in their way of thought and practices. The APA states on its website â€Å"Psychologists, psychiatrists and other mental health professionals agree that homosexuality is not an illness, mental disorder or an emotional problem. Over 35 years of objective, well-designed scientific research has shown that homosexuality, in and [of] itself, is not associated with mental disorders or emotional or social problems.When researchers examined data about these people who were not in therapy, the idea that homosexuality was a mental illness was quickly found to be untrue† (American Psychiatric Association). Ruling out the belief, that homosexuality is not a disorder can help by not having to seek â€Å"treatment† because it is curable. However, this leads some to think that if it homosexuality isn’t due to a disorder it must be the parents who raise them that way. The opposing viewpoint generally believes that children raised by lesbian co-parents should and do seem to grow up more open to homoerotic relationships.This may be partly due to genetic and family socialization processes. Judith Stacey, Ph. D. agrees with this notion. In a 2001 article Stacey stated, â€Å"The sexual orientation of parents appears to have a unique (although not large) effect on children in the politically sensitive domain of sexuality. The evidence, while scanty and under analyzed, hints that parental sexual orientation is positively associated with the possibility that children will be more likely to attain a similar orientation-and theory and common sense also support such a view† (Stacey PhD). I disagree with Ms. Stacey.The gender identity of preadolescent children raised by lesbian mothers has been found consistently to be in line with their biological gender. None of more than 500 children studied have shown evidence of gender-identity confusion, wished to be the other gender, or consistently engaged in cross-gender behavior. No differences have been found in the toy, game, activity, dress, or friendship preferences of boys or girls who had lesbian mothers, compared with those who had heterosexual mothers. James G. Pawelski, M. D. supports my viewpoint. Using data from a national sample of adolescents, Dr.Pawelski finds â€Å"no difference on the basis of whether the parents were the same or different genders in the proportion of adolescents who reported having had sexual intercourse, nor was a difference found in the number who reported having a ‘romantic relationship' within the past 18 months† [ (Pawelski MD) ]. Agreeing with this view and observation may bring less scrutiny about same-sex couples adopting and/or raising a child. Unfortunately, it doesn’t help with the people who believe homosexuality is a result of same-sex sexual abuse. There is no universal definition of child sexual abuse. However, a central haracteristic of any abuse is the dominant position of an adult that allows him or her to force or coerce a child into sexual activity. Child sexual abuse is not solely restricted to physical contact; such abuse could include non-contact abuse, such as exposure, voyeurism, and child pornography. Timothy J. Dailey, Ph. D. , wrote that â€Å"[M]en who sexually molest boys all too often lead their victims into homosexuality and pedophilia. The evidence indicates that a high percentage of homosexuals and pedophiles were themselves sexually abused as children† [ (Dailey PhD) ]. This situation has been occurring in the Catholic Church lately.Many male priests are molesting young children, most of them being male themselves. To hold Dr. Dailey’s theory/assumption to be truth may add more controversy to this already intense situation. It also may cause people to further assume that just being raised by a male can â€Å"turn† someone gay. However, I do not agree with Dr. Dailey’s assumption and neither does the American Psychiatric Association who stated in a May 2000 website fact sheet that â€Å"[N]o specific psychosocial or family dynamic cause for homosexuality has been identified, including histories of childhood sexual abuse.Sexual abuse does not appear to be more prevalent in children who grow up to identify as gay, lesbian, or bisexual, than in children who identify as heterosexual† [ (American Psychiatric Association) ]. Just because some adults who were molested as children are gay, does not mean that the molestation was the cause of the sexual orientation. As, the American Psychiatric Association found, there are no more cases of children being gay after being molested by the same-sex then the cases of children who are heterosexual. It is incorrect to assume that homosexuality is something that life situations make o ccur.This brings us to the last major â€Å"excuse† for being homosexual which arises from various religious beliefs. Buddhism, Hinduism, Islam and Judaism are all religions that have negative views on homosexuality, but the one that speaks the loudest against it is Christianity, or more specifically the Catholic Church. Many Christians believe that homosexual activity is inherently sinful, irrespective of the relationship between the two persons. Many biblical passages condemn all forms of homosexual behaviors, using inclusive terms such as â€Å"sodomite† or â€Å"homosexual. â€Å". Same-sex practices are uniquely offensive to God.After all, God destroyed Sodom and its inhabitants because of their homosexual activity. All the men in the town wanted to have homosexual sex with the visiting angels. Homosexual behavior is one of a small group of behaviors that will prevent a person from attaining salvation and going to heaven. 1 Corinthians 6:9-10 says that â€Å"â € ¦ neither†¦ effeminate, nor abusers of themselves with mankind†¦ shall inherit the kingdom of God. † Other English translators substitute the term â€Å"homosexuals† here. Christians believe and were taught to believe that homosexuality is something that is chosen; an act against God and his law.Where the Bible mentions homosexual behavior at all, it clearly condemns it. I freely grant that. The issue is precisely whether that Biblical judgment is correct. The Bible sanctioned slavery as well and nowhere attacked it as unjust. Are we prepared to argue today that slavery is biblically justified? If you are a heterosexual†¦ can you explain why you are attracted to the opposite sex? Being a heterosexual, I can say that the first thing that comes to mind when asked that question is that it is just a feeling. It is hard to explain but I just have a drive towards males.However, what if the social norm was different? What if the social norm was to be homosex ual and people were scolding you for â€Å"choosing† to be heterosexual? Do you think being heterosexual is something you just â€Å"decided† to be one day? Most, if not all, heterosexuals would answer â€Å"No, I was born straight†. Well, then why is it so hard to grasp that homosexuals are born with the drive to be homosexual innately? If we can be heterosexual at birth, why can they not be homosexual at birth? Society and Religion has branded our minds to think that homosexuality is a chosen path†¦ I disagree.I did not â€Å"choose† to be â€Å"straight†; therefore, I do not and cannot believe that homosexuals â€Å"choose† to be gay. To join my belief means that one agrees that they themselves were born with their own drive for the opposite or same sex. Homosexuality is not a â€Å"disorder†. Homosexuality is not the affect of a prior incident in life. Homosexuality is not a preference that one day someone woke up and said, à ¢â‚¬Å"Hey I feel like being different so I am going to be gay. † As funny as that sounds, it is how many heterosexuals think about homosexuality; that it was something one just chose to be one day to â€Å"rebel†, like getting a tattoo or a piercing.Society and Religion have made their own assumptions about homosexuality because it is not a norm. Today’s world is afraid of anything different. People hate change and fear it. Thus, many come up with wild stories and assumptions to explain things that are different and normally they are not good ones. Being â€Å"gay† or â€Å"lesbian† is different from what society tells us to be, but why does that mean that it is something we chose to be or just become? I was born with an attraction to the opposite-sex. Many, if not all, heterosexuals can and would claim the same thing.So why is it so hard to believe that statement if the word â€Å"homosexual† replaced â€Å"heterosexual†? Does it not make sense? Do not be afraid of difference. Do not be ignorant. Be open and accepting that some people’s sexual orientation is homosexual just as you may be open to the belief that there are people that are heterosexual.